Rev Bras Oftalmol.2020;79(6):361-362
Innovation in conflict management
DOI: 10.5935/0034-7280.20200078
Professional interest management has always been factor of conflict; however, nowadays, it seems that the number of disputes within Ophthalmology has increased. There is conflict with manufacturers, health plans, government, non-medical professionals and even among ophthalmologists. One of the possible reasons for such an increase in conflict is likely linked to health companies, professional associations and interest groups that are increasingly seeking to establish their positions in the market by delimiting spaces and verticalizing activity fields, and it has been increasing tension areas among them.
Fact is, doctors are not trained to solve conflicts and, oftentimes, lack the skills to do so. Doctors are used to asking what e patients’ complaints are, to inform diagnosis and to unilaterally explain treatments without negotiating conducts with patients. Ophthalmologists in professional associations use to be scholars with teaching, researching and assistancing skills, they do nothave any training or technical preparation to solve conflicts and to better deal with conflict situations. Our leaders were not raised to their positions because they are necessarily good conciliators; we still know few persuasion options rather than boycotting in prescriptions and scientific events. When these maneuvers do not apply to conflict situations, it means that matters, overall, referred to legal instances.
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